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Are you interested in testing our corporate solutions? Please do not hesitate to contact me. The most important key figures provide you with a compact summary of the topic of "Online dating in the United States" and take you straight to the corresponding statistics. Single s Corporate Solutions Universities. Published by Statista Research DepartmentMay 26, How do dating apps make money? Inonline dating revenue in the U. The of users is also expected to see an annual increase, with That year, paying customers ed for approximately 15 percent of U.
While many dating sites and apps are free, some platforms use a freemium pricing model that supports online purchases. By upgrading to premium s, users can get various exclusive features like notifications on profile visitors or profile visibility boosts. Dating goals Whether such paid subscriptions increase the likelihood of finding the perfect match is debatable.
And while it is difficult to measure the success rate of dating related services in general, online dating platforms have undoubtedly become one of the most common initial points of contact for couples and marriage partners in the United States.
According to a study, almost half of U. By the end of that year, around 77 percent of adult online users reported having gone on a date with someone they had met online. With over 7. Tinder is owned by Match Group Inc. The Match Group generated 2. To become a fully independent company, the Match Group announced an upcoming separation from holding company IAC InterActiveCorp in late after having been a subsidiary for over four years.
How this future split will affect its products remains to be seen. In any case, the potential for innovation is seemingly endless, as Bumble has already shown. The dating app, created by former Tinder co-founder Whitney Wolfe, only allows female users to initiate chatting in hopes of curbing unwanted advances and making the digital dating world a more women-friendly environment.
This text provides general information. Statista assumes no liability for the information given being complete or correct. Due to varying update cycles, statistics can display more up-to-date data than referenced in the text. Online dating revenue in the U. Leading dating apps and platforms Most popular online dating app in the U. Most popular online dating app in the U. Usage Share of U. Share of U. Share of female U. of paid subscribers registered to the Match Group worldwide. Tinder Annual direct revenue of Tinder. Statistics on the topic. Overview United States: online dating revenue United States: online dating users in the U.
Match MAU user ratio in the U. Fee-based online dating usage by brand in the U. Tinder iOS revenue in leading markets June Match Group: annual revenue More interesting topics Related topics. Social media.
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Statistics and facts about online dating in the United States